Insurance for Development

The Impact Insurance Facility of the ILO seeks to develop a sustainable flow of high-quality capacity building programmes to insurers, distributors and other market players, as part of its mission to develop inclusive insurance markets. Among these initiatives, the new online course “Insurance for Development” was offered in an attempt to bridge the capacity gaps of insurance professionals on business models and strategies of how to provide insurance solutions to underserved markets. OBJECTIVES • Explore the criteria for pre-selecting potential distribution channels to access underserved markets and practice analysing the available options; • Identify the key factors influencing demand for insurance and analyse its implication for market research; • Reveal features that make insurance products relevant and explore the design and pricing process; • Apply a framework for analysing claims processes, incorporating perspectives of both business viability and client value; • Formulate strategies to make impact insurance viable and articulate the business case for providing insurance responsibly. CONTENT Module 1 ACCESSING NEW MARKETS THROUGH ALTERNATIVE DISTRIBUTION CHANNELS Module 2 MARKET RESEARCH: TRANSLATING CUSTOMER INSIGHTS INTO IMPROVED RESULTS Module 3 PRODUCT DEVELOPMENT Module 4 CLAIMS MANAGEMENT: THE MOMENT OF TRUTH Module 5 RESPONSIBLE INSURANCE AND BUSINESS VIABILITY